“The Beachbody Challenge helps inspire people to take charge of their lives with a proven system of world class fitness programs, nutrition plans, and peer support to help them achieve their goals, and it offers rewards for meeting those goals and participating,” said Jon Congdon, co-founder and Chief Marketing Officer of Beachbody. “It’s exciting to see people who change their lives and achieve awesome transformations with Beachbody programs. Carmen’s and Justin’s amazing stories are two perfect examples of that journey!”
The Grand Prize Winners were selected from over 66,000 submissions from satisfied customers who achieved their health and fitness goals. The decision was made, in part, based on the results of an online community vote that took place in June.
“Winning this award means everything to me,” said Carmen O’Quinn, Beachbody Challenge Grand Prize Winner. “This has been a long journey, and it has taken a lot of hard work to get here, but it has all been worth it in the end. It wouldn’t have been possible without my Beachbody Coach, who inspired me to get started in the first place and supported me every step of the way, and Tony Horton, who made a workout program (P90X) that I could do as a morbidly obese mom at home. He told me to ‘do your best, and forget the rest,’ and that’s exactly what I did.”
Carmen, age 35 from Georgia, lost 161 pounds in 2 years. Prior to losing weight, she was morbidly obese, constantly tired, and could NOT keep up with her two small children. Carmen dreaded airplanes and amusement park rides, because she didn’t know whether or not she would fit into the seats. She read an alarming fact that children with an overweight parent were twice as likely to be overweight, and those with two overweight parents were 2.4 times as likely to be overweight. At the time she and her husband were both overweight. They started their lifestyle change together, and she was surprised at how quickly she saw results, losing her first 100 pounds in just 202 days. Carmen is now an independent Beachbody Coach.
“Winning this prize means freedom for me,” said Justin Wells, Beachbody Challenge Grand Prize Winner. “Freedom from the lifestyle I once had. No matter where you are in your journey, you don’t have to settle for where you are. As long as you love yourself and believe in yourself, you can achieve anything that you want to achieve. Don’t sit there and look at someone and wish that you could be like them. Don’t compare yourself to someone else. Just be the best ‘you’ that you can be. Get up each and every day, work out, eat right, and good things will happen.”
Justin, age 36 from Kentucky, promised his newborn son that he would lose weight and get healthy. But, many months later, he still had done nothing to change his lifestyle. Things changed when he survived a serious car crash and realized that, if he had died, his legacy to his son would be that broken promise. Justin started working out and eating clean, which was difficult at 360 pounds, but he didn’t give up. He persevered no matter what, and his life has completely changed. Two and a half years later, he has lost 164 pounds. He now feels incredible about himself and what he’s accomplished. Justin is now an independent Beachbody Coach.
Consumers who participate in the Beachbody Challenge earn the chance to win prizes by submitting their personal success story with fitness and nutrition. To date, the Beachbody Challenge contest has awarded over $10M in prizes.
Every single participant earns a free gift and a chance to earn additional prizes as they progress through the competition, and every single day, a new inspirational Success Story wins $500. The 10 most inspirational transformations of the month advance to win $1,000 each, and those who inspire the most votes from the online community each quarter earn an extra $5,000 and an expenses-paid trip to Los Angeles. But the biggest and best prizes are awarded at an annual celebration event, where the top eight goal-getters of the year win at least $25,000 each, and the two Grand Prize Winners each get $100,000.
“The Beachbody Challenge was created to add an additional layer of motivation as people do this very hard thing of lifestyle change to get healthy,” said Carl Daikeler, CEO, Beachbody, LLC. “It’s just so easy to quit a fitness and nutrition program without an additional source of accountability. But, the prospect of winning a $500 daily prize all the way up to the $100,000 Grand Prize has really resonated with people. And none of it is based on pure weight loss. This is about inspiration to achieve a goal. That’s what Beachbody is all about.”
For more information on Beachbody and all the fitness products they have to offer, please visit www.Beachbody.com. For more information on the Beachbody Challenge, visit www.BeachbodyChallenge.com.