DULUTH, Ga.–(BUSINESS WIRE)–Recently, DALBAR awarded Primerica (NYSE:PRI) the 2016 DALBAR Mutual Fund Service Award for exemplary customer service to its mutual funds clients for the fourteenth year in a row. For nearly three decades, DALBAR has conducted rigorous testing of service delivery and each year identifies those mutual fund firms that were found to be above their peers in service to clients after a full year of comprehensive evaluation.
“This achievement underscores Primerica’s commitment to consistently delivering a superior standard of care.”
“Primerica places real value on the customer experience and has made outstanding service a core part of their brand,” said Brendan Yeager, Director at DALBAR. “This achievement underscores Primerica’s commitment to consistently delivering a superior standard of care.”
Gregory Pitts, Primerica’s Chief Operating Officer said, “Customer service always has been a top priority at Primerica. We continue to enhance servicing processes to deliver an excellent client experience. As part of our strategy to grow Primerica’s Investment and Saving Products business, we continue to add new products and look for ways to improve customer service through technology enhancements, such as the upcoming launch of our enhanced managed accounts platform. This new platform will help us meet the evolving needs of the millions of Main Street clients that we’re privileged to serve every day. We are very proud to receive DALBAR’s 2016 Mutual Fund Service Award recognizing our ongoing commitment to superior customer service during a year in which we achieved a record of more than $51 billion in client assets under management as of December 31, 2016.”
About DALBAR, Inc.
DALBAR, Inc. is the financial community’s leading independent expert for evaluating, auditing and rating business practices, customer performance, product quality and service. Launched in 1976, DALBAR has earned the recognition for consistent and unbiased evaluations of insurance companies, investment companies, registered investment advisers, broker/dealers, retirement plan providers and financial professionals. DALBAR awards are recognized as marks of excellence in the financial community.