Could Avon Products, Inc. Gain Strenght? The Stock Reaches 52-Week Low

The stock of Avon Products, Inc. (AVP) hit a new 52-week low and has $1.92 target or 23.00% below today’s $2.49 share price. The 9 months bearish chart indicates high risk for the $1.16B company. The 1-year low was reported on Nov, 15 by If the $1.92 price target is reached, the company will be worth $266.80 million less.
The 52-week low event is an important milestone for every stock because it shows very negative momentum and is time when sellers come in. During such technical setups, fundamental investors usually stay away and are careful buying the stock. The stock decreased 6.20% or $0.17 on November 13, hitting $2.49. About 26.42 million shares traded hands or 166.87% up from the average. Avon Products, Inc. (NYSE:AVP) has declined 72.68% since April 14, 2015 and is downtrending. It has underperformed by 69.20% the S&P500.

Out of 5 analysts covering Avon Products Inc. (NYSE:AVP), 1 rate it “Buy”, 1 “Sell”, while 3 “Hold”. This means 20% are positive. $10 is the highest target while $3.20 is the lowest. The $5.68 average target is 128.11% above today’s ($2.49) stock price. Avon Products Inc. was the topic in 7 analyst reports since August 3, 2015 according to StockzIntelligence Inc. UBS downgraded the stock on November 5 to “Sell” rating. UBS maintained it with “Neutral” rating and $5.50 target price in a July 31 report. Citigroup maintained the shares of AVP in a report on September 14 with “Neutral” rating.

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