Scottsdale-based Plexus Worldwide, a leading direct-marketing weight-loss and health-supplement seller, announced that effective Feb. 1, Alec Clark’s title changed to president of Plexus Worldwide and Cindy Latham will join the executive team as chief marketing officer.
“As Plexus began to grow Alec and his team became the catch-all, overseeing many projects and departments beyond those related to marketing,” Tarl Robinson, Chief Executive Officer of Plexus Worldwide, stated in a press release. “This realignment of title better reflects Alec’s true role within the company.”
Mr. Clark will continue to oversee many of Plexus’ external and Ambassador-facing departments including those responsible for events, education, sales, business development, communications, social media and community involvement.
“My passion for our ambassadors and our products has never been stronger,” Mr. Clark stated in the release. “I feel so blessed to work with so many good and talented people. Being part of this amazing company’s growth has been a career highlight and I’m so excited to continue to play a role in its long-term growth and future.”
As CMO, Ms. Latham will oversee Plexus’ product marketing, market research, research and development, creative services, digital marketing and branding.
Read Original Article : https://www.businessforhome.org/2016/02/plexus-worldwide-names-president-adds-chief-marketing-officer/
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