Three additional Olympic contenders have signed on to Team USANA, the stable of world-class athletes and teams sponsored by the nutrition company.
Among the latest additions is Alex Deibold, a former wax technician for the U.S. Snowboarding team who, in a span of four years, rose to claim a bronze medal in the sport at the Sochi 2014 Winter Olympics.
“I’m really excited to join an elite group of athletes in partnering with USANA,” Deibold said in a statement. “The level of hard work and integrity they put into their products is the same that I put into my athletic career, and I’m really looking forward to seeing what we can do together.”
Also partnering with USANA is Brittany Bowe, a lifelong inline skater who transitioned to speedskating in 2010. Since hitting the ice, Bowe has collected 30 World Cup medals and raced for the U.S. Speedskating team at Sochi. This year alone, Bowe earned the World Champion title in the sprint, 1500-meter and 1000-meter races. The final addition is Speed Skating Canada’s Ivanie Blondin, another Sochi contender and the 2015 World Cup Mass Start Champion.
“Team USANA is composed of more than 700 elite athletes from around the world who trust their health to USANA and its NSF and LGC-tested nutritional products,” said USANA Chief Communications Officer Dan Macuga. “To work alongside these extraordinary Olympians as they begin their respective seasons and journeys to PyeongChang is an honor and testament to what USANA stands for.”
Salt Lake City-based USANA largely enters product sponsorships, meaning athletes sign on to receive supplements and health products from the company. In an interview earlier this year on sports sponsorships, Macuga told DSN his team receives requests for product sponsorships every week from athletes all over the world.